Onboarding ICP builder
A guided 5-step onboarding flow collects your industry, target audience, tone preference, content goals, and posting preferences. Completed once, used everywhere.
Industry and role targeting
Specify the exact industry and job titles of your ICP. A post written for a Head of Revenue at a fintech company sounds completely different from one written for a CTO at an agency.
Tone configuration
Direct. Analytical. Warm. Storytelling. Choose your brand voice and every Klyo output matches it without manual editing.
Goals and topics
Define what you want to be known for. Thought leadership, product education, social selling. Klyo aligns every post to your positioning goals.
Profile updates any time
Your positioning evolves. Update your ICP profile from settings and Klyo adapts immediately. No re-onboarding needed.
Country and timezone awareness
Configure your location for scheduling optimization and locally relevant content recommendations.
Common questions
What if I serve multiple ICPs?
Start with your primary ICP. The profile can be updated at any time, so you can rotate your targeting as your strategy changes.
How specific should my ICP be?
The more specific, the better. "SaaS companies" produces worse output than "Series A SaaS companies with a 10-person sales team." Specificity is what makes AI content sound human.
Does ICP targeting affect topics too?
Yes. The trending topics tool surfaces ideas relevant to your ICP industry and role. Topic relevance is filtered through your profile.